CV Rostand MAGHEN NEGOU, Sales and Marketing Manager (Global Executive MBA, Master's degree in Marketing-Sales, 50 certificates and 17 years of experience)

Rostant MAGHEN NEGOU

SALES AND MARKETING DIRECTOR

(PhD, Global Executive MBA, Master Pro in Marketing-Sales, 50 Certifications and 17 years of experience)

www.linkedin.com/in/MaghenNegouRostandMarketing/

• Creation and management of a company

• Marketing and Sales

• Communication

• Project management

• Coaching with improved business performance: in 3 months, nearly 1350 registered business contacts, 1250 companies prospected, 40 business meetings, 2 negotiations for the sale of firmware, sales of 2 co-productions and 35 infomercials

• Restructuring of the sales department, reorganization of the work procedures, redesign of the tools and commercial documents, coaching of the collaborators, development and implementation of a marketing strategy with result the increase of 25% of the turnover in 6 months.

• Streamlining the use and control of resources through the development of practical procedures and dynamic dashboards resulting in a 30% reduction in expenses in 6 months.

• Development and implementation of an e-marketing strategy on the web through social networks and direct mail with result more than 10,000 companies prospected, 380 positive feedbacks, more than 200 commercial interviews, 16 commercial agreements and 3 partnerships concluded.

• Design and deployment of an integrated sales, inventory, prospecting and customer relationship management solution based on Dolibarr with Remote Monitoring (ERP).

• Project management of the redevelopment work of a commercial agency with drafting of specifications and procurement contracts; market research, administrative and fiscal formalities; development and implementation of the business plan with KPI report.

• 2017 - 2020 PhD in Economics and Management (Marketing-Sales option) - IAE Lyon School of Management - France

• 2016 - 2018 Professional Master in Business Administration - IAE Business Administration Institute - University of Poitiers - France

• 2015 - 2017 Professional Master in Marketing-Sales, Negotiation and Management of Commercial Teams - Institute of Business Sciences and Management ISEM - University of Montpellier - France

   

Marketing and Sales

• Consumer Marketing - AgroParisTech - France

• Sales Force Management - University of Montpellier - France

• Marketing and Sales - Catholic University of Louvain - Belgium

• Marketing, Trade and Sales - HEC Montréal - Canada

• Business negotiations - Catholic University of Louvain - Belgium

   

  Management

• Accounting and Finance - Catholic University of Louvain - Belgium

• Global Business Management - HP LIFE e-Learning - USA

• Startup creation and development - HEC & Polytechnique - France

• Project Management - Lille Central School - France

• Corporate Strategy - Catholic University of Louvain - Belgium

• Business Management with an ERP - University Toulouse III - France

   

  SUMMARY OF PROFESSIONAL EXPERIENCE

Assistant Teacher

University of Montpellier • Higher Education • 4500 people • seven 2016

• Assistance of the principal teacher in the preparation of courses, the transmission of knowledge (lectures and tutorials) and the control of knowledge (continuous and terminal examinations)

Commercial and Administrative Framework

CRTV • Production and Audiovisual Broadcasting • 2000 people • Oct 2014

• Coaching on the fundamentals of sales and improvement of commercial performance of commercial and technical sales teams

• Construction of a proposition of unique values ​​through the implementation of the basic methods and techniques (CAP, 4C, FFOM, SONCAS, ...)

• Planning and realization of the commercial campaign CRTV-Promote 2014 through the implementation of SPANCO method with Customer Relationship Management and management dashboard (KPI)

General manager

Société Image Sarl • Hotel and Catering • 50 people • march - sept 2014

• Management and management of the commercial development of the different establishments that the company has in order to achieve the objectives of CA

• Rationalization of management and optimization of operating cost reduction through better use and control of resources

• Coordination and development of the activities of the whole group

Agency Director

Cameroonian Savonnerie Company - Cameroon Refineries SA • Cosmetic industry - Food industry • 200 people • Jan 2012 - March 2014

• Project management: definition of needs, drafting of specifications, drafting of tenders; selection of providers; negotiation, drafting, signing and monitoring of contracts.

• Human Resources Management: needs diagnosis, profile definition, job postings, pre-selection of candidates, recruitment, payroll and career plan management

• Creation and management of companies: market study, marketing strategy and plan, administrative and tax formalities, development, execution and follow-up of the business plan with KPI Reporting dashboard

   

Various Marketings and Commercial Functions

SMEs • Agribusiness and Technology • 30 people • June 2003 - Jan 2012

• Planning the marketing strategy and managing the sales force

• Customer relationship management, loyalty and customer growth

• Maintenance and management of point-of-sale networks

• Design, Realization and Maintenance of many websites

• Prospecting and sale of consumer goods and services